DAO Music Entertainment Bold Music Bold Future
Network Scorecard — Aug 2026
14D 07–21/08 • L28 REVENUE • 20 PAGES IN PORTFOLIO
Churn 6.96× Premium Internal
01 — The balance

In vs out, 14 days

Gross follows in
15,433
13 pages with complete data.
Followers out
107,470
Derived: follows minus net movement.
IN 12.6% OUT 87.4%

Net follower base across all 16 Facebook pages: 15,707,179 → 15,602,294, a loss of 104,885 in two weeks. One page closed positive.

02 — Churn map

Where the base is leaking

Attrition rate vs churn ratio

Bubble size = follower base · black = net positive · red = net negative

BREAK-EVEN 1.0x RADIO MUSIC NHUNG BAN NHAC VM VIVU VM CHANNEL THANH AM VM NEWS VM XEM GI VM RAP VIET VM HIPHOP VM HEAT VU TRU V-POP VM TRENDY VIETNAM INDIE 1x3x 10x30x 46 810 1214 ATTRITION PER 1,000 FOLLOWERS → CHURN RATIO (LOG) →

Top-right is the danger quadrant. The two largest bubbles there are the same two pages flagged for injected traffic — together 52% of all attrition.

03 — Net movement

Followers gained or lost, by page

Net follower delta · 14 days

Vertical line = zero

Radio Music−27,826
Nhung Ban Nhac−25,512
Fall In Luv−9,761
VM Trendy−7,028
Vu Tru V-Pop−5,867
VM Heat−5,202
VM Vivu−4,705
VM News−4,594
VM Xem Gi−4,281
VM Hiphop−3,701
Anten.−3,087
Thanh Am Viet Nam−2,804
VM Rap Viet−1,738
Vietnam Indie Music−869
VM Channel+2,090

14 of 15 pages closed negative. VM Channel is the only page adding audience — and the source of 32.7% of all new follows.

04 — Monetization funnel

From 20 pages to 2 earning

In portfolio
20
Pages in Business Portfolio 590129102220715.
No policy violation
19
One page is monetization-restricted.
Eligible or set up
7
Cleared the content eligibility gate.
Monetization ON
3
VM Rap Viet, VM Channel, VM News.
Earning revenue
2
VM News is ON but restricted, so earns nothing.
05 — Program status

Where all 20 pages sit, by program

Status matrix

Page count per status · 20 pages × 3 programs · darker = more pages

StatusContent monetizationFan subscriptionsStars
On 301
Registered, setup incomplete 042
Eligible, not set up 4813
Not eligible 584
Policy issue 800

Blocked by policy

8
Content monetization policy issues — the single largest blocker in the portfolio.

One click from live

6
Registered but setup incomplete: 4 fan subscriptions, 2 stars.

Eligible, untouched

25
4 content + 8 fan subscriptions + 13 stars slots cleared but never opened.
06 — Page status board

Monetization state, page by page

PageContent monetizationFan subscriptionsStarsRevenue L28
VM Rap VietID 104961682069444 · LIVE 19/08
OnRegistered, incompleteEligible, not set up
$58.86
VM ChannelID 100380329035433
OnRegistered, incompleteEligible, not set up
$35.95
VM NewsID 488194288594750 · RESTRICTED
On but restrictedEligible, not set upEligible, not set up
$0.00
DAO LABELSID 110067072088575
Eligible, not set upEligible, not set upOn
$0.00
DAO Media NetworkID 101341769680406
Policy issueNot eligibleEligible, not set up
—
DAO Music PublishingID 235053763028841
Policy issueNot eligibleNot eligible
—
1HQ LabelID 1070561992798687
Policy issueNot eligibleNot eligible
—

7 of 20 pages are itemised in the export. The other 13 — including Fall In Luv, VM Heat, VM Hiphop and Vietnam Indie Music — appear only in the totals, so their per-page status is unknown. Pulling the full list is prerequisite to any enablement decision.

07 — Revenue

Where the $94.81 comes from

Revenue concentration

Last 28 days · 29/07 – 25/08/2026

$94.81
TOTAL · 2 EARNING PAGES · $47.41 AVG
VM RAP VIET 62.1% VM CHANNEL 37.9%
Content monetization$94.81
Fan subscriptions$0.00
Stars$0.00

All revenue comes from one product. Stars is switched on for DAO LABELS but has produced nothing; fan subscriptions has never been completed on any page.

Daily revenue since switch-on

VM Rap Viet · first 7 days after going live 19/08

$20$15$10$5 $0.06$1.89$8.25 $15.60$17.44$9.62$5.80 19/0820/0821/0822/08 23/0824/0825/08

Climbed for five days to a $17.44 peak on 23/08, then fell 67% in two days. Seven days is too short to call a run rate — re-read after 28 days.

08 — Enablement priority

Our recommendation for the next switch-on

Ranked by monetizable audience — followers × engagement rate — on clean traffic only. Bar shows that index relative to the strongest page — note VM Rap Viet earns most today on the smallest audience index, so upside sits with the unopened pages.

VM Channel
On · earning
Followers590,274
Engagement5.24%
Index30,930
L28 revenue$35.95
VM Rap Viet
On · earning
Followers406,908
Engagement1.44%
Index5,859
L28 revenue$58.86
Fall In Luv
Enable first
Followers1,993,487
Engagement1.24%
Index24,719
VM Heat
Enable
Followers976,149
Engagement1.68%
Index16,399
VM Hiphop
Enable
Followers765,710
Engagement1.29%
Index9,878
Vietnam Indie
Enable
Followers508,872
Engagement1.66%
Index8,447
Thanh Am VN
Hold · rebuild
Followers518,488
Engagement3.35%
Index17,369
VM Xem Gi
Hold · low ER
Followers792,515
Engagement0.85%
Index6,736
VM Trendy
Hold · 28.2× churn
Followers1,500,996
Engagement0.55%
Index8,255
VM Vivu
Hold · low ER
Followers606,844
Engagement0.78%
Index4,733
VM News
Blocked · restricted
Followers762,141
Engagement0.40%
ActionFile appeal
Radio · NBN
Excluded · traffic
Followers3,667,844
Clicks / 1k9.41 · 9.02
ActionAudit, no filing

Index is our own ranking, not Meta's eligibility status. Meta clears 7 pages as eligible or set up but does not name them in the export — pull the per-page eligibility list before filing.

09 — Next

Four moves

1

Pull per-page eligibility

Export Follows / Unfollows and monetization eligibility per page from Meta Business Suite. Replaces every derived figure here.

Data · 31/08
2

Stop the two flagged pages

Halt ads on Radio Music and Nhung Ban Nhac, audit traffic, keep both out of the dossier. 52% of attrition sits here.

Ads · 28/08
3

Switch on four pages

Fall In Luv, VM Heat, VM Hiphop, Vietnam Indie. Clean traffic, engagement above 1.2%, 4.2M combined base.

Monetization · 05/09
4

Appeal VM News

Clicks/1k of 0.00 and views/viewer of 2.28 show no manipulation. The restriction is the only one in the portfolio.

Ops · 29/08